Facebook, Instagram and Youtube; Which is more effective in communication?

Communication is an important aspect in society in the 21st century. With advancements in technology there are many platforms available to users to be able to communicate with audiences and other people.  

Facebook, Instagram and Youtube are examples of these. These social media platforms have been accessible since the mid 2000's each rising to fame at different times and places. 

Youtube began on the 14th of February in California, US. Founded by Chad Hurley, Steve Chan and Jawed Karim, this video based platform gained major popularity over the world and is constantly creating and updating its content. Creative and innovative minds all over the world are uploading a range of content to this site, whether the content is educational, informative or purely for the sake of entertainment, users can access and watch from all over the globe. 

Instagram, one of the latest platforms, was created on the 6th of October 2010. Founded by Kevin Systrom, this social media phenomenon quickly gained exposure to the world with growing amounts of users daily. Instagram was initially an image based platform in which users could share photographs, and images of their choosing. With technical advancement, and it's growing amount of fans it then updated to allow sharing of videos and other like media, advancing its growth further. 

Facebook is now one of the biggest and most well known social media platforms, created in Feburary 2004 by founder Mark Zuckerburg along with fellow Harvard students and roommates Eduardo Saverin, Andrew McCollum, Dustin Moskovitz and Chris Hughes, this internet sensation was quick to grow it's audience. Facebook allows users to blog, advertise, share videos, photos and more. Using advancements in technology Mark Zuckerburg and his team have allowed people to connect from all over the globe and allowed businesses to grow and develop using Facebook's resources. 

Each platform is successful on their own, but in comparison with each other, which is most effective in allowing users to communicate? Facebook, Instagram and Youtube each have allowed people from around the world to not only entertain and inform but to also make a living. Using these platforms both small and large organisations, businesses and individuals have joined the social media trends, and have begun to use these sites to promote themselves, and in turn gain money. Instagram users are gaining money by uploading content and gaining a certain amount of attention. Youtube creators are earning money from google by gaining a certain amount of audience attention. And the use of Facebook resources is allowing to easily promote their business. Whilst those who use Facebook for business purposes my not directly earn money from Facebook, the platform does allow them to get a wider audience on their content. With the growing number of people signing up to use Facebook, users can get their content out to the world and can quickly gain success

Not only is Facebook effective in Business purposes, but it also effectively brings people together. Groups can be made in which people with similar interests, hobbies, disabilities and personality traits can come together and share their thoughts, give or receive advice, share content, create content collaboratively and more. Facebook also combines itself with a connected platform known as 'Messenger'. This messaging app works similarly to text messages and allows anyone with a Facebook account to contact one another privately. 

Whilst Facebook, Instagram and Youtube are three of the most successful social media platforms, I see Facebook as the most effective communication platform of the century. With it's variety of communication forms (Text, Image and Video) combined with the range of resources to connect with others, Facebook is incredibly effective and successful in allowing people to connect and communicate with people from around the globe. 

Youtube began on the 14th of February in California, US. Founded by Chad Hurley, Steve Chan and Jawed Karim, this video based platform gained major popularity over the world and is constantly creating and updating its content. Creative and innovative minds all over the world are uploading a range of content to this site, whether the content is educational, informative or purely for the sake of entertainment, users can access and watch from all over the globe.